Best Women’s Underwear Brands for Women 2024

The right underwear not only provides support and comfort, but it can also make us feel confident and beautiful. 

To save you the time spent deciding which brand is the perfect fit for you, we’ve compiled a list of the best women’s underwear brands for 2023.

#1 Wacoal

Wacoal is a brand that exudes elegance and sophistication. Their bras and underwear are made from high-quality materials, such as lace and silk, and they come in a range of styles and colors. 

Wacoal also offers a wide range of sizes, catering to women of all shapes and body types.

Pros	Cons
Elegance and sophistication	More expensive than some other brands
High-quality materials	Limited selection of styles and colors
Wide range of sizes
Comfortable and supportive

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#2 ThirdLove

ThirdLove is a brand that has made a name for itself by offering bras in half sizes. This may seem like a small detail, but it makes all the difference when it comes to finding the perfect fit. 

ThirdLove’s collections cover a wide range of sizes. Their bras and underwear are comfortable, supportive, and stylish too.

Pros	Cons
Offers bras in half sizes	Can be more expensive than other brands
Wide range of sizes, including	Limited selection of styles and colors
extended sizes
Comfortable and supportive
Stylish designs

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#3 Aerie

Aeria is a brand that is all about inclusivity and body positivity. They use models of all shapes and sizes in their advertising campaigns. 

As such, Aeria offers a wide range of sizes, including extended sizes.

Their underwear is comfortable, affordable, and cute. Aeria also has a great selection of bralettes, which are perfect for lounging around the house or wearing under a low-cut top.

Pros	Cons
Inclusive sizing, including extended	Limited selection of styles for larger
sizes	sizes
Affordable pricing	Quality may not be as high as other brands
Body positive messaging
Comfortable and cute designs

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#4 Spanx

Spanx is a brand that has revolutionized the shapewear industry. Their underwear is designed to smooth and shape, without sacrificing comfort. 

Spanx offers a range of styles, from briefs and thongs to high-waisted shorts and bodysuits. 

Their underwear is perfect for special occasions, or for when you want to feel confident and put-together.

Pros	Cons
Innovative shapewear designs	Can be expensive
Comfortable and supportive	May not be as comfortable for everyday wear
Great for special occasions
Range of styles to choose from

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#5 Tommy John

Tommy John is a brand that is all about comfort. Their underwear is made from breathable, stretchy fabrics, and it comes in a range of styles and colors. 

Tommy John’s bras and panties are perfect for everyday wear since the brand values comfort first and foremost.

Pros	Cons
Comfortable and breathable fabrics	More expensive than some other brands
Range of styles and colors	Limited selection of styles for larger sizes
Stylish designs
High-quality materials

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#6 Natori

Natori is a brand that is known for its luxurious lingerie. 

The company uses only high-quality materials to make their bras and underwear lines—both of which are available in various styles and colors.

Natori is the perfect brand for when you want to treat yourself to something special.

Pros	Cons
Luxurious materials and designs	Can be expensive
Range of styles and colors	May not cater to all body types
Wide range of sizes
High-quality lingerie

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#7 Hanes

Hanes may not be the most glamorous brand on this list, but it is certainly one of the most practical. Their underwear is affordable, comfortable, and somewhat durable. 

Hanes offers a range of styles, from basic briefs to boy shorts and thongs.

Pros	Cons
Affordable pricing	Basic designs may not be as stylish
Durable and long-lasting	May not provide as much support
Wide range of styles to choose from
Comfortable and practical

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#8 Lively

Lively bras and panties come in bright colors and bold prints, and they are designed to be comfortable and supportive. 

Lively also has a great selection of bralettes and loungewear, which are perfect for lazy days at home.

Pros	Cons
Fun and playful designs	Limited selection of styles for larger
Comfortable and supportive	sizes
Great selection of bralettes and	Quality may not be as high as other brands
loungewear
Affordable pricing

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#9 Soma

Soma is a brand that is all about comfort and style. Their bras and underwear are made from soft, breathable fabrics, and they come in a range of styles and colors.

Pros	Cons
Comfortable and stylish designs	Can be more expensive than other brands
Soft, breathable fabrics	Quality may not be as high as other luxury
Great selection of styles and colors
Inclusive sizing, including
extended sizes

Conclusion

In conclusion, choosing the right underwear brand is important for every woman.

However, by considering factors such as comfort, style, and inclusivity, it is possible to find a brand that meets your needs and preferences.